UNLV Graduate College’s Phased Approach to CRM Starts with Admissions
- Kate Hausbeck Korgan, Interim Dean, UNLV Graduate College
Supporting more than 4,000 students, UNLV Graduate College deployed Salesforce CRM in 2015 to streamline the admissions process across more than 155 programs, each with its own unique needs. From building personalized communications journeys for prospective students to optimizing case management and student funding, UNLV Graduate College’s phase-one work for recruitment and admissions has laid the groundwork for a comprehensive lifecycle CRM that will be the system of engagement for graduate and professional students.
Hear firsthand from Dr. Kate Hausbeck Korgan, Interim Dean of UNLV Graduate College, how CRM is underpinning a goal to offer exemplary service across the student journey, and how a phased implementation approach with specialist partners can help you achieve your mission.
Register to learn:
- Ways to leverage powerful marketing tools to create personalized journeys for prospects and admitted students
- What’s possible when CRM momentum spreads beyond recruitment and admissions to support student success
- How working with partners can streamline and accelerate your CRM implementation