Connected Nonprofit Report
Salesforce.org just released the first-ever “Connected Nonprofit Report,” surveying more than 1,500 U.S. adults who donate and volunteer at nonprofits, to understand the current state of giving and how people engage with nonprofit organizations. Key findings include:
Salesforce.org just released the first-ever “Connected Nonprofit Report,” surveying more than 1,500 U.S. adults who donate and volunteer at nonprofits, to understand the current state of giving and how people engage with nonprofit organizations. Key findings include:- 90% of donors want to know how their donations are impacting the causes they support
- 65% of donors would give more money if they felt their nonprofits knew their personal preferences—and 75% of volunteers would give more time
- 30% of millennials are learning about opportunities through social media, nearly triple the percentage of baby boomers