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Webinar for Nonprofits: Engaging Your Donors With Personalized Messages

By Lori Freeman December 10, 2014

Update: Watch the Engaging Your Donors With Personalized Messages webinar

One of the four solution lines for Salesforce1 for Nonprofits is Marketing Communications. On the road to become a connected nonprofit, each organization must connect all of their communication efforts. Nonprofit communicators need to create 1:1 outreach campaigns that leverage all digital channels, including email, mobile, social, and the web to engage their constituents. Legacy technology systems were not built from the ground up to handle social and mobile communications. The Salesforce Marketing Cloud, built on the Salesforce1 Platform, is the most powerful 1:1 digital communications and outreach platform.

Join us for a free webinar on Tuesday, December 16 at 2pm EST/ 11am PST to learn how DonorsChoose.org, an innovative organization is using Salesforce to send relevant and engaging emails that make an impact, gather insights, and create and publish highly targeted content.

During the webinar, DonorsChoose.org’s Chief Marketing Officer Katie Bisbee and Senior Marketing Manager Morgan Kazan will share how DonorsChoose.org is reaching its supporters and funding classroom projects across the country, on the go with one easy-to-use digital marketing interface that creates, targets, sends, and tracks mobile messages and email campaigns.

Heller Consulting will also give you tips on how to take the inspiring work of DonorsChoose.org and the powerful capabilities of ExactTarget to reach your organization’s fundraising and acquisition goals. Jennifer Smith, Vice President of Digital Agency for Heller Consulting will help you walk away with ideas and tactics on how to apply engagement best practices to improve conversions and learn what works best for your online program.

This webinar will also include a demo from Salesforce.org of the Salesforce Marketing Cloud.

Register today and join this webinar for nonprofit organizations on Tuesday, December 16. We look forward to helping you engage your donors with personalized messages!

Watch the Webinar