See You at Educause!

From Community Sprints to World Tours and everything in between, we get excited about all of the opportunities to learn from, ideate with, and listen to the higher ed community throughout the year!

From October 30 to November 2, we’re going to be at the 2018 Educause Annual Conference in Denver, Colorado and we want to see you! Coming off an amazing Dreamforce experience in September, where we were able to hear about and highlight all of the innovation happening in higher ed, we’re so excited to continue the conversation of transformation at this year’s Educause. We can’t wait to talk with all of you about the trailblazing work you’re already doing and the realm of possibility. This inspirational community never ceases to amaze us!

Jason Belland and Brad Beecher leading a demo at Educause last year

Join us at Booth #315 to see demos of how to recruit effectively, serve students better, engage alumni, and so much more. You’ll also have an opportunity to see Salesforce Advisor Link’s latest developments in action. Whether you’re curious about what’s possible with CRM or have specific questions about how Salesforce can help, experts will be available at the booth Wednesday through Friday.

Salesforce.org Education Cloud booth at Educause last year. Stop by and say hi again this year!

With over 300 sessions and 700 presenters this year, we also want to highlight a few can’t-miss sessions. Listen to these trailblazing institutions as they detail the disruptive ways they’re using technology to reimagine the higher education experience at every stage of the student lifecycle:

Wednesday

10:45a – 11:30a
Innovations in Transforming the Student Experience: How CRM Can Help
Presenters: Amjad Ayoubi, Joanna Iturbe, Rebecca Joffrey

Managing the relationship with every student is possible through the use of customer relationship management (CRM) software. CRM is a strategy of personalizing student interactions with the institution. We have been able to harness the power of CRM within student success to enhance the student and staff experience.

2:30p – 3:15p
Georgetown 360: Transforming the Higher Ed Experience
Presenters: JoAnn Grainger, Douglas Little, Judd Nicholson

Come learn how Georgetown University is using a student-faculty relationship management system to transform the higher education experience by empowering students and alumni to form deeper connections with faculty and advisors. Hear the vision behind the strategy of lifelong engagement and how the team built support for this transformative project.

Thursday

12:30p – 1:30p
Plan Ahead for CRM Analytics!
Presenters: Cathy O’Bryan, Christopher Tompkins

Indiana University launched an institution-wide CRM initiative to capture interactions with constituents. Hundreds of communication/marketing units are using new tools to communicate IU’s message. Seven of IU’s 8 campuses use the CRM to recruit undergraduates. From the onset, IU has captured and used key metrics to evaluate CRM success.

2:30p – 3:15p
Blockchains and Credentialing: Educational Use Cases and Technologies of Trust
Presenters: Lev Gonick, Kent Hopkins, Phillip Long, Phil Komarny

Blockchains have emerged with the potential to transform business, education, and governments. From incentivizing community participation via monetary rewards to providing trust-enabling autonomy and agency to mobile learners, what are the educational use cases that blockchains support? Is it hype or substance? Learn what the ASU and Salesforce partnership has found.

Biran Patel, Innovation Lead, hosts a Salesforce.org Education Cloud demo focused on higher ed recruiting at Educause

We look forward to this event every year. It’s always a fantastic opportunity for us to engage with the inspiring community that is helping shape the next generation of leaders. If you haven’t registered for the event, sign up today! We hope to see you in Denver!

And in case we miss you, here are a few resources to guide you through your higher ed technology journey:

• Connected Campus eBook
• Webinar: Unification with a Cohesive CRM Strategy
• Join our Community of Higher Ed Trailblazers