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Dreamforce ’18 Trail Map: The Best Sessions for Nonprofits

By Kathy Zaleska September 21, 2018

Lori Freeman, Vice President, Nonprofit Industry Solutions and Strategy at Salesforce.org, speaks about nonprofits at Dreamforce

Lori Freeman, Vice President, Nonprofit Industry Solutions and Strategy at Salesforce.org, speaks about nonprofits at Dreamforce

We’re just days away from #DF18! With over 2,700+ sessions across 4 days to choose from, we wanted to give all nonprofit changemakers a leg-up on making the most of their time at Dreamforce. Whether you’re leading your mission, managing fundraising, engagement, programs, or doing behind-the-scenes magic – we’ve lined up 4 perfect days at Dreamforce for you! Make sure to schedule your favorites in Agenda Builder.

Here are our recommendations on nonprofit sessions by roles. Keep reading if you’re a nonprofit executive, a Salesforce Administrator, or work in marketing/engagement, program management, or fundraising, or measure your impact.

One pro tip: don’t miss the Nonprofit Cloud keynote on Tuesday, September 25 at 1 pm.

Dreamforce Sessions for Nonprofit Leaders

Get inspired and learn best practices for measuring your impact, growing your organization, and advancing your mission.

Day 1 – Tuesday, September 25

10:00 – 10:40 AM
How are We Doing? Visualizing Progress on the Sustainable Development Goals
Location: Westin St. Francis, Tower Salon A

10:30 – 11:10 AM
Leading Women Leading Women
Location: Westin St. Francis, California West

1:00 – 2:00 PM
Salesforce.org Nonprofit Cloud Keynote: Become an Impact-First Nonprofit
Location: Hilton, Grand Ballroom B

3:00 – 5:00 PM
Opening Keynote with Marc Benioff and Special Guests

Day 2 – WEDNESDAY, SEPTEMBER 26

9:00 – 10:00 AM
What if…your cause sparks a movement?
Yerba Buena Center for the Arts, Yerba Buena Forum

2:30 – 2:50 PM
Einstein for Intelligent International Program Management
Westin St. Francis, Adventurer’s Auditorium

12:00 – 12:40 PM
What if… technology could help solve humanitarian issues?
Location: Westin St. Francis, Adventurer’s Auditorium

Day 3 – Thursday, September 27

8:00 – 8:20 AM
Configuring Equity
Location: Westin St. Francis, Cascade Theatre

3:00 – 3:40 PM
Disrupting Homelessness: A Systems Approach
Location: Westin St. Francis, Adventurer’s Auditorium

Day 4 – Friday, September 28

9:00 – 9:20 AM
Breaking the Cycle: Leveraging Technology to Eradicate Poverty & Homelessness
Location: Westin St. Francis, Adventurer’s Auditorium

Download the Nonprofit Leaders Trail Map.

DOWNLOAD TRAIL MAP

A demo of how a nonprofit customer uses Salesforce, at Dreamforce

Dreamforce Sessions for Nonprofit Admin/Developers

Who runs the Salesforce.org world? All of the Admins and Developers, of course! From tales of Salesforce Admins to building out your implementation team, we’ve got an exciting lineup of sessions for all those working behind the scenes to make your mission’s magic happen.

Day 1 – Tuesday, September 25

9:30 – 9:50 AM
Wow Your Constituents: Building Mobile Apps with Heroku & Service Cloud
Location: Westin St. Francis, Adventurer’s Auditorium

9:30 – 10:10 AM
Getting to NPSP: Tips, tricks & strategy to get you started off strong
Location: Westin St. Francis, California West

11:00 AM – 12:00 PM
Salesforce for Admins Keynote
Location: Moscone West, Level 3

1:00 – 2:00 PM
Salesforce.org Nonprofit Cloud Keynote: Become an Impact-First Nonprofit
Location: Hilton, Grand Ballroom B

Day 2 – Wednesday, September 26

8:30 – 8:50 AM
No Accidents Here: An Also Admin’s Tale of Rising to the Salesforce Occasion
Location: Westin St. Francis, Adventurer’s Auditorium

1:30 – 1:50 PM
Double Win! How Year Up Boosted Sales Velocity and Adoption by Moving to Lightning
City View at Metreon, Level 4 – Inspiration Peak Theater

2:30 – 3:10 PM
AppExchange for Nonprofits: Ready to Install Solutions for Salesforce.org
Location: Westin St. Francis, California East

3:00 – 3:40 PM
Salesforce.org for Nonprofits: Where We Are & Where We’re Headed
Location: Westin St. Francis, Tower Salon A

5:00 – 5:40 PM
Super Session: What Does the Nonprofit Cloud Mean for Your Programs?
Location: Westin St. Francis, California West

Day 3 – Thursday, September 27

8:00 – 8:40 AM
How to Not Fail at Your Lightning Implementation
Location: Westin St. Francis, Tower Salon A

10:00 – 10:40 AM
Salesforce.org Product Roadmap for Nonprofits: Where We Are & Where We’re Headed
Location: Westin St. Francis, Tower Salon A

11:30 AM – 12:10 PM
Super Session: A Day in the Life of a Fundraiser in Nonprofit Cloud
Location: Westin St. Francis, California West

4:30 – 5:10 PM
Partners in Transformation: Building a Team for your Implementation Success
Location: Westin St. Francis, California West

Download the Nonprofit Admin and Developers Trail Map.

DOWNLOAD TRAIL MAP

Engage your constituents at scale with Salesforce.org Nonprofit Cloud

Dreamforce Sessions for Nonprofit Marketing and Engagement

Learn what other nonprofits are doing in going mobile, social, and activating supporters both locally and globally. See how you can amplify your social change efforts with sessions on marketing strategy and more.

Day 1 – Tuesday, September 25

12:00 – 12:40 PM
Behind Every Successful Nonprofit Program is a Powerful Engagement Strategy
Location: Westin St. Francis, Tower Salon A

1:00 – 2:00 PM
Salesforce.org Nonprofit Cloud Keynote: Become an Impact-First Nonprofit
Location: Hilton, Grand Ballroom B

3:00 – 5:00 PM
Opening Keynote with Marc Benioff and Special Guests

Day 2 – Wednesday, September 26

12:00 – 12:40 PM
The Relevant Ride: Taking your Constituents on an Email Journey that Makes Sense
Location: Westin St. Francis, California West

3:00 – 3:40 PM
Salesforce.org for Nonprofits: Where We Are & Where We’re Headed
Location: Westin St. Francis, California West

4:00 – 4:40 p.m.
Super Session: Becoming a Digital-First Nonprofit in the Engagement Revolution
Location: Westin St. Francis, Tower Salon A

Day 3 – Thursday, September 27

9:00 – 9:20 AM
Turn Data into Action: Leveraging Nonprofit Cloud for Personalized Engagement
Location: Westin St. Francis, Adventurer’s Auditorium

10:30 – 11:10 AM
Cultivating Community: Mobilizing Constituents by Finding Your Voice
Location: Westin St. Francis, California West

12:30 – 1:10 PM
Nonprofit Transformation Powered by Omni-Channel Engagement
Location: Westin St. Francis, California West

2:30 – 3:10 p.m
Nonprofit Marketing Automation 101: Fundamentals of Engaging with Impact
Location: Westin St. Francis, California West

Download the Nonprofit Marketing and Engagement Trail Map.

DOWNLOAD TRAIL MAP

Students learn coding skills at Dreamforce

Dreamforce Sessions for Nonprofit Program Management

In these sessions, you’ll learn how to save time with mobile and social apps to manage your programs and services and deliver them faster and at scale. Moving to the cloud also means it’s easier to collaborate, streamline manual processes and reduce paper usage, so you can spend less time on administration and more time delivering quality programs.

Day 1 – Tuesday, September 25

9:00 – 9:40 AM
Rapid-fire Program Management Solutions on Salesforce
Location: Westin St. Francis, California East

11:30 AM – 12:10 PM
Clients, Call Centers, and Care: How Nonprofits use Salesforce to Help
Location: Westin St. Francis, California West

1:00 – 2:00 PM
Salesforce.org Nonprofit Cloud Keynote: Become an Impact-First Nonprofit
Location: Hilton, Grand Ballroom B

3:00 – 5:00 PM
Opening Keynote with Marc Benioff and Special Guests

Day 2 – Wednesday, September 26

8:00 – 8:40 AM
Making the Match: Connecting the Right Resources + Right Places + Right Time
Location: Westin St. Francis, California West

9:00 – 9:40 AM
Moving Your Programs From Proprietary Systems & Spreadsheets to Salesforce
Location: Westin St. Francis, California West

4:00 – 4:40 PM
Size Doesn’t Matter: Small Nonprofits Making a Big Impact with Programs
Location: Westin St. Francis, California West

5:00 – 5:40 PM
Super Session: What Does the Nonprofit Cloud Mean for Your Programs?
Location: Westin St. Francis, California West

Day 3 – Thursday, September 27

9:30 – 9:50 AM
People, Processes, and Purpose: Leveraging Technology for Collective Impact
Location: Westin St. Francis, Adventurer’s Auditorium

10:00 – 10:40 AM
Salesforce.org Product Roadmap for Nonprofits: Where We Are & Where We’re Headed
Location: Westin St. Francis, Tower Salon A

4:00 – 4:40 PM
Unique Cases, Unique Humans: Customizing Salesforce to Your Unique Mission
Location: Westin St. Francis, Tower Salon A

Day 4 – Friday, September 28

10:00 – 10:40 AM
The Secret Sauce to Success: Outcome & Impact Reporting on Salesforce
Location: Westin St. Francis, California West

11:30 – 11:50 AM
Operation Impact: A Digital Ecosystem for Changemakers
Location: Westin St. Francis, Adventurer’s Auditorium

Download the Nonprofit Program Management Trail Map.

DOWNLOAD TRAIL MAP

Girl Scouts selling cookies at Dreamforce, nonprofit fundraising

Dreamforce Sessions for Nonprofit Fundraising

Cultivate donor relationships by breaking down silos and better understand how funders and volunteers engage with your organization. Learn what’s new with recurring donors, multiple marketing channels, moves management and more.

Day 1 – Tuesday, September 25

1:00 – 2:00 PM
Salesforce.org Nonprofit Cloud Keynote: Become an Impact-First Nonprofit
Location: Hilton, Grand Ballroom B

3:00 – 5:00 PM
Opening Keynote with Marc Benioff and Special Guests

Day 2 – Wednesday, September 26

8:00 – 8:40 AM
Up Up Up! Let Customizable Rollups Take You to New Heights
Location: Westin St. Francis, Tower Salon A

9:00 – 9:40 AM
Recurring Donation Inspiration: Steward your donors from one-time to full-time
Location: Westin St. Francis, Tower Salon A

11:00 – 11:40 AM
Tips and Tricks For Your Omni-Channel Fundraising Strategy
Location: Westin St. Francis, California West

12:30 – 1:10 PM
Gain a 360 View of your Donors with Nonprofit Cloud
Location: Westin St. Francis, California West

Day 3 – Thursday, September 27

9:30 – 10:10 AM
Living Large: Enterprise Organizations on Nonprofit Cloud
Location: Westin St. Francis, California West

10:00-10:40 AM
SFDO Product Roadmap for Nonprofit Cloud: Where We Are & Where We’re Headed
Location: Westin St. Francis, Tower Salon A

11:30 AM – 12:10 PM
Super Session: A Day in the Life of a Fundraiser in Nonprofit Cloud
Location: Westin St. Francis, California West

5:00 – 5:40 PM
Making Moves Magic – A Moves Management 101 for Nonprofit Cloud
Location: Westin St. Francis, Tower Salon A

Download the Nonprofit Fundraising Trail Map.

FUNDRAISING TRAIL MAP

Download the Trail MapsBuild your Dreamforce agenda today. And download the Trail Maps to print and bring with you!

SEE NONPROFIT SESSIONS